About Clarin Vivo: Clarín (Spanish pronunciation: [klaˈɾin], meaning "Bugle") is the largest newspaper in Argentina, published by the Grupo Clarín media group. It was founded by Roberto Noble on 28 August 1945 in Buenos Aires. It was popularly understood to oppose the Kirchner government. Its director since 1969 is Ernestina Herrera de Noble. Clarín is part of Periódicos Asociados Latinoamericanos (Latin American Newspaper Association), an organization of fourteen leading newspapers in South America.